House of Tea
Sirea partnered with Qreactive to develop the identity and packaging design for House of Tea, a new line of teas and herbal infusions designed for the hospitality sector. The project began with the creation of the brand name and a visual concept capable of expressing quality and recognition in premium environments. The packaging design highlights the ingredients and the sensory characteristics of each recipe through a clear visual structure. The resulting identity strengthens product visibility and communicates the experience of tea consumption.
Task
We developed the brand identity and packaging design for the House of Tea product line, including naming, visual concept, and packaging structure to communicate product quality and recognition.
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