Fortlan DiBi. Branding
Fortlan DiBi partnered with Qreactive to develop a comprehensive 360-degree communication project aimed at renewing the company’s image and strengthening its positioning in the thermal and acoustic insulation market. The project began with a logo redesign and the definition of a new tone of voice centered on people and expertise. This human-centered storytelling became the foundation for a new company profile, sales catalogs, and communication materials. The project also included the creation of the “Save Your Energy” exhibition stand for KlimaHouse 2019, designed using sales materials to visually express the company’s commitment to energy efficiency and innovation.
Task
We developed a complete communication system for Fortlan DiBi, including logo redesign, company profile, sales catalogs, website restyling, and a trade show stand concept designed to strengthen the brand’s positioning in the insulation technology market.