Doria. Gluten Free

Doria partnered with Qreactive to redesign the packaging of its gluten-free range, covering over 80 products across four distinct categories. The project focused on building a clear and recognizable identity capable of standing out in a highly competitive market while remaining consistent with Doria’s brand values. Each range was given a specific visual language, while shared graphic elements ensured overall coherence. Ingredient-focused visuals and appetizing imagery enhanced product clarity and appeal, creating a structured and effective system across the entire portfolio.