Del Monte. Hotellerie

Del Monte partnered with Qreactive to develop the visual identity and packaging system for its Hotellerie range, designed specifically for the hospitality sector. The product line includes Farciture and Jam, created to enhance the breakfast experience in hotels around the world. The project focused on building a cohesive packaging design capable of highlighting the freshness and quality of Del Monte fruit while ensuring strong recognition across different formats. Through a vibrant color system inspired by the natural tones of fruit, the packaging communicates variety and flavor while maintaining a unified visual identity. The result is a distinctive breakfast range designed to stand out in hotel buffets and reinforce Del Monte’s reputation for quality.